Sharif Walker: CEO, Social Innovator, and Youth Advocate
Sharif Walker is a change agent who is passionate about serving disadvantaged youth and revitalizing communities. Challenges and changes in family dynamics during his early childhood and adolescent years inspired him to become a community advocate dedicated to providing supportive environments that enable underserved youth on Chicago’s South and West Sides to thrive. Sharif’s clients include grassroots organizations and corporations including, Chicago Public Schools and The Chicago Bulls.
The problem:
When Sharif engaged LRBC, he had recently transitioned from a leadership position that he held for more than 20 years. Sharif needed to reimagine how he wanted the public to view him beyond his former role.
Strategy and Execution
The LR Brand Consulting team began our work with Sharif by engaging in activities that required him to share his personal story and “why”. We spent time getting to know Sharif and the many hats he wore as a youth advocate and community leader.
Our personal brand support for Sharif also included:
Digital storytelling consulting
Brand DNA insight
Brand positioning
Executive Biography development
Peer analysis
Customer segmentation
Outcomes:
Sharif felt empowered after our work together. He went from a Director to a CEO position with a long-standing nonprofit. He also launched his consulting agency.
“I had no idea what to expect when I signed on with Lindrea Reynolds and L R Brand Consulting Inc. What I discovered was a life changing process that included in-depth self exploration of who I’d been, who I currently was and, best of all, the who I still wanted to fulfill! Lindrea proved to be an easy motivator who wasn’t just taking me through an exercise, but was (and still is) a front seat passenger helping guide the way through a personal journey. Her consistently optimistic approach is professional and INSPIRATIONAL!”
Sharif Walker